The fourth part of a book proposal is A MARKETING PLAN. It shows how you plan to market your book. Do you have a website? Will you blog? What social media do you use? How many followers do you have? In today’s market, it is vital that you market your own book and that a publishing house knows you have this capability before they give you a contract.
Here are my social media sites.
I post a weekly blog on my website at: www.Christiancommunicator\blog\
My Facebook address is: www.facebook.com/Susanosb. I currently have 2021 followers, most of whom are authors or people in Christian publishing.
My LinkedIn address is: www.linkedin.com/in/Susanosb/. I have 1322 followers on Linked-in. This is more of a professional organization than Facebook.
On Twitter: Tweet to Susanosb. I have 330 followers.
To be perfectly honest, I need to post more often on social media and develop more contacts. I usually post only once a week.
There are other social media sites, but I don’t want to spread myself too thin. Only set up what you can handle well.
Another way to market your book is by speaking at churches, book clubs, women’s organizations, etc. When people hear you speak they will want to buy your book. There are a number of speakers’ bureaus. You can look them up and see which ones might meet your needs. Usually there is a fee to belong to these.
Whatever you choose to do, a marketing plan is vital to your book proposal and later to marketing your book once it is published.